Violet Hume is a Wildfox Kid
April 24 Violet is the essential Wildfox kid, she laughs a lot, rollerskates, dances, loves her doggy, loves sugar, loves swimming, has super cool parents (model Kirsty Hume and father Donovan Lietch) and lives in Los Angeles! So who better than to model the fall kids collection? With a mouth full of M&M's we sailed through the Chateau Marmont, cracking up as she jumped on fountain ledges and pouted against windows. Also get a glimpse at a piece from our NEW sunglasses collection, coming this summer!
Official press release:
New York, NY – Wildfox Kids, the “little sister” adaptation of American vintage-inspired womens knitwear brand Wildfox Couture, introduces their Fall 2012 collection and campaign featuring Violet Hume, daughter of model Kirsty Hume and actor/musician Donovan Leitch.
Launching its first collection in 2009, Wildfox Kids is a L.A.-made collection of super-soft tees, sweatshirts, sweatpants and leggings for girls ages 4-14. With continued growth and success of Wildfox Couture’s supreme quality and fit, development of a kids line seemed only a natural progression for the brand. As the creative force behind both Wildfox Couture and Wildfox Kids, co-designers and childhood friends Emily Faulstich and Kimberley Gordon say “We transformed our graphics and bodies from the womens line into fashionable designs that we would have wanted to wear ourselves as kids.”
This collection is a nostalgic tribute to what it feels like to be a child, surrounded by imagination and magic, constantly getting the happy, heart swelling feeling of youth and love for life, when little birds and alligators could be best friends and every day held a mysterious and exciting story waiting to unfold. Reinforcing the idea that you really don't have to grow up as you grow older, this collection celebrates the magic of being a kid.
Photos & layout: Kimberley Gordon
Cartoons: Emily Faulstich
Styling: Kimberley Gordon, Emily Faulstich
Special thanks: Kirsty Hume, Donovan Lietch, Shoshanna Haber
Reader Comments (28)
this is too good. she has such an amazing look and the clothes is just to cute. when I have kids I would dress them in these things. love it
http://jenalyenns.blogspot.ca
So cute! I can't wait for the sunglasses collection!
xo
http://couturecultureblog.blogspot.com
Wow, she is just adorable! <3
This makes me deliriously happy. As usual, your campaign is absolutely flawless and her styling is so beautiful charming that I simply cannot pick a favourite outfit! These images instil me with the desire to relive my youth and frolic around, free-spirited and impeccable dressed.
Thank you so much for sharing this!
<3 Mandy xx
http://frocksandotherfrivolities.blogspot.com
So gorgeous!! Featured on my blog http://greytriangles.blogspot.com.au/ :)
Beautiful work, once again.
Jaz xx
This photoshoot is so cool! I'm a grown up but I would totally wear everything she is wearing!
OMG OMG OMG!!! This is totally super cool!!! for the little girls but i don't care i want it for me too!!!!!
hope to see a boys row to<3 mommy loves wildfox!!
goooosh it's sooo cute! i'm in love
oh yeah! she really is :)
xx
http://style-xyz.blogspot.com/
i want to be a kid again! ahhhh.....
Okay these photos are just amazing!! Wow wow wow! And the clothes and styling are also so perfect! I absolutely adore this photoshoot! You guys are really talented!
wow this leaves me almost speechless. you didn`t try to make her look all grown up, as they often do in the kid ads. she looks like a happy child but wise at the same time. very very beautiful.
http://hautenbas.tumblr.com/
This just proves a Wildfox Girl never reeaally grows up, I'd wear her outfits styled as they are and I'm 25!!
SO cool! loving this so much!
Such beautiful photos. I love the orange beanie and the sunglasses they are so cute. She is adorable and perfect for you clothing range!
love these and adore her missing teeth! too cute
SHEWOLF
http://stylelolajaro.blogspot.com/
adorable!!
http://maddenim.blogspot.com/
this is sooo amazing! beautifuuuul
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This litte girl is really cute and really expressive, I love all the pics, she looks really natural and spontaneous. Besides that, the clothes are lovely, If I ever have a kid, you can be sure that she'd wear clothes like this. Oh and the pics on the bed remind me a lot of Elle Fanning on Somewhere, a film that I love.
Very cute! I don't have kids, and don't want kids, but if I did these would be perfect! :)
oh my god, cutest little thing with the cutest clothes. i want those clothes for my future kid :-)
this makes me want to have kids, a little girl so we can both match in our hot wilfox outfits :)
Brilliant idea.
Beautiful photography. Magical girl. And the most unique kids line available today..
My 3.5 year old daughter is absolutely OBSESSED with Wildfox. She wears her size 7/8 tops as dresses, over colorful leggings. (We need more size 4s!!! :)
Beautiful line! A breath of fresh air blowing through the world of fashion. xx